marketing

How To Marry Your Offline and Online Marketing Strategies Because so many people make use of the internet for basically anything you can think of, the offline side of marketing efforts is often overlooked. While the use of the internet for putting your business out there guarantees global reach, and visibility, there are many other […]

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In today’s global economy, companies face more competition than they ever have before. Online marketing and shopping have made it simple for consumers to compare products and search for bargains when they used to content themselves with shopping locally. he only way to compete is to find a way to position your company so you […]

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Having a corporate blog is an important digital marketing strategy. It helps with SEO, gives your customers and clients important information, helps educate new customers and clients, and is a great platform to talk about what you do and how you do it. Undoubtedly you spend a fair amount of time curating the content for […]

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Outdated SEO Practices to Stop Doing The world of digital marketing is constantly changing, especially when it comes to search engine optimization or SEO. SEO is one of those cornerstone practices for digital marketers that make the difference between a good online presence and a great one. Because SEO changes what seems like almost daily, […]

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How to Grow Your YouTube Following The use of video marketing is becoming increasingly popular for entrepreneurs. The reason is simple. More people are using mobile devices and the videos are easier to view on these devices than reading a lengthy blog post. Unfortunately, there’s a lot of competition on YouTube. Getting noticed isn’t always […]

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5 Ways to Find Content to Share on Social Media If you want to succeed with internet marketing, you need to make the most of the social media landscape. This means attracting more followers with the help of shared content. Curated content, or found content, should comprise the majority of your social media posts. The […]

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How to Use Podcasts in Your Online Marketing Strategy Despite the increase in video streaming, podcasts remain a popular medium. This means that you should consider using podcasts in your online marketing strategy. You can use them to repurpose old blog articles or to build relationships with influencers in your industry. What is a podcast? […]

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How to Repurpose Your Content Without Getting Penalized Creating content for your online marketing requires time and energy. It may even require money if you choose to outsource your content creation. So, it’s disappointing when you have dozens of old blog posts that no longer help add to your website traffic. Luckily, you can reuse […]

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5 Ways to Personalize Your Digital Marketing Strategy Using a personalized approach to your marketing strategy can help increase conversions and boost customer retention. Though, this isn’t always easy. You need to consider every stage of your sales funnel, from emails to landing pages. We’ll cover each of these areas and show you how to […]

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How to Create a Lead Magnet to Grow Your Email List If you’re resting all your marketing ambitions on the hope that first-time visitors will make a purchase, you’re going to have trouble making any money. Only about 1% of visitors are ready to make a purchase during their first visit. On average, you’ll need […]

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